Umami Analytics vs Mixpanel
Comparing two industry leaders in analytics. See how pricing, features, and user ratings stack up.
Umami Analytics
FreemiumSimple, fast, privacy-focused open source alternative to Google Analytics with self-host and cloud options.
Core Features
Mixpanel
FreemiumSelf-serve event analytics platform to help companies track user conversion, retention, and cohorts.
Core Features
Feature Breakdown: Umami Analytics vs Mixpanel
See which capabilities are supported out of the box by each platform.
| Feature / Capability | Umami Analytics | Mixpanel |
|---|---|---|
| Open Source | ✓ Included | — |
| Unlimited Websites | ✓ Included | — |
| Real-Time Data | ✓ Included | — |
| No Cookies Required | ✓ Included | — |
| Funnel Analysis | — | ✓ Included |
| Retention Cohorts | — | ✓ Included |
| Impact Analysis | — | ✓ Included |
| Interactive Dashboards | — | ✓ Included |
Our Verdict: Which One Should You Pick?
Choose Umami Analytics if:
You need Open Source and Unlimited Websites, and prefer a freemium model starting at $9/month. With a 4.8 rating, it is ideal for teams focused on speed and simplicity.
Choose Mixpanel if:
You prioritize Funnel Analysis and Retention Cohorts, and want a solution rated at 4.6/5.0. Its starting tier at $20/month makes it a top competitor for scaling workflows.
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Which is better: Umami Analytics or Mixpanel?
Umami Analytics is rated 4.8/5.0 (starts at $9/mo), while Mixpanel is rated 4.6/5.0 (starts at $20/mo). Choose Umami Analytics for Open Source and Unlimited Websites, or Mixpanel for Funnel Analysis and Retention Cohorts.
Is Umami Analytics cheaper than Mixpanel?
Yes, Umami Analytics starts at $9/month, which is lower than Mixpanel ($20/month).
Do Umami Analytics or Mixpanel offer free plans?
Umami Analytics offers a freemium plan, whereas Mixpanel operates on a freemium tier. Review the side-by-side feature matrix above to see exact tier inclusions.