Mixpanel vs Umami Analytics
Comparing two industry leaders in analytics. See how pricing, features, and user ratings stack up.
Mixpanel
FreemiumSelf-serve event analytics platform to help companies track user conversion, retention, and cohorts.
Core Features
Umami Analytics
FreemiumSimple, fast, privacy-focused open source alternative to Google Analytics with self-host and cloud options.
Core Features
Feature Breakdown: Mixpanel vs Umami Analytics
See which capabilities are supported out of the box by each platform.
| Feature / Capability | Mixpanel | Umami Analytics |
|---|---|---|
| Funnel Analysis | ✓ Included | — |
| Retention Cohorts | ✓ Included | — |
| Impact Analysis | ✓ Included | — |
| Interactive Dashboards | ✓ Included | — |
| Open Source | — | ✓ Included |
| Unlimited Websites | — | ✓ Included |
| Real-Time Data | — | ✓ Included |
| No Cookies Required | — | ✓ Included |
Our Verdict: Which One Should You Pick?
Choose Mixpanel if:
You need Funnel Analysis and Retention Cohorts, and prefer a freemium model starting at $20/month. With a 4.6 rating, it is ideal for teams focused on speed and simplicity.
Choose Umami Analytics if:
You prioritize Open Source and Unlimited Websites, and want a solution rated at 4.8/5.0. Its starting tier at $9/month makes it a top competitor for scaling workflows.
More Comparisons in analytics
Explore other alternative head-to-head guides
$20/mo vs $9/mo • Features & ratings.
Read comparison →$20/mo vs $0/mo • Features & ratings.
Read comparison →$20/mo vs $14/mo • Features & ratings.
Read comparison →$20/mo vs $6/mo • Features & ratings.
Read comparison →Frequently Asked Questions
Which is better: Mixpanel or Umami Analytics?
Mixpanel is rated 4.6/5.0 (starts at $20/mo), while Umami Analytics is rated 4.8/5.0 (starts at $9/mo). Choose Mixpanel for Funnel Analysis and Retention Cohorts, or Umami Analytics for Open Source and Unlimited Websites.
Is Mixpanel cheaper than Umami Analytics?
No, Umami Analytics is more affordable starting at $9/month compared to Mixpanel ($20/month).
Do Mixpanel or Umami Analytics offer free plans?
Mixpanel offers a freemium plan, whereas Umami Analytics operates on a freemium tier. Review the side-by-side feature matrix above to see exact tier inclusions.