Head-to-Head Comparison

Beehiiv vs Mailchimp

Comparing two industry leaders in email marketing. See how pricing, features, and user ratings stack up.

Beehiiv

Freemium

The newsletter platform built by newsletter publishers to maximize audience growth and monetization.

Starting Price$49/mo

Rating4.8 ★ / 5.0

Core Features

✓ Ad Network✓ Boost Referral System✓ Custom Domain✓ 3D Analytics

Try Beehiiv →View Beehiiv Alternatives

Mailchimp

Freemium

All-in-one marketing platform for email campaigns, automated customer journeys, and transactional mail.

Starting Price$13/mo

Rating4.4 ★ / 5.0

Core Features

✓ Visual Email Builder✓ Customer Journeys✓ A/B Testing✓ Audience Segmentation

Try Mailchimp →View Mailchimp Alternatives

Feature Breakdown: Beehiiv vs Mailchimp

See which capabilities are supported out of the box by each platform.

Feature / Capability	Beehiiv	Mailchimp
Ad Network	✓ Included	—
Boost Referral System	✓ Included	—
Custom Domain	✓ Included	—
3D Analytics	✓ Included	—
Visual Email Builder	—	✓ Included
Customer Journeys	—	✓ Included
A/B Testing	—	✓ Included
Audience Segmentation	—	✓ Included

Our Verdict: Which One Should You Pick?

Choose Beehiiv if:

You need Ad Network and Boost Referral System, and prefer a freemium model starting at $49/month. With a 4.8 rating, it is ideal for teams focused on speed and simplicity.

Choose Mailchimp if:

You prioritize Visual Email Builder and Customer Journeys, and want a solution rated at 4.4/5.0. Its starting tier at $13/month makes it a top competitor for scaling workflows.