TJ
ToolsHubSaaS Buyer's Guide
Head-to-Head Comparison

Amplitude vs Heap Analytics

Comparing two industry leaders in analytics. See how pricing, features, and user ratings stack up.

Amplitude

Freemium

Digital analytics platform that guides product decisions through behavioral cohorts and customer journeys.

Starting Price$49/mo
Rating4.6 / 5.0

Core Features

PathfinderBehavioral CohortsRecommendation EngineData Governance

Heap Analytics

Freemium

Complete digital insights platform capturing every user interaction automatically without upfront tagging.

Starting Price$36/mo
Rating4.4 / 5.0

Core Features

AutocaptureFunnel AnalysisSession ReplayHeatmaps

Feature Breakdown: Amplitude vs Heap Analytics

See which capabilities are supported out of the box by each platform.

Feature / CapabilityAmplitudeHeap Analytics
Pathfinder✓ Included
Behavioral Cohorts✓ Included
Recommendation Engine✓ Included
Data Governance✓ Included
Autocapture✓ Included
Funnel Analysis✓ Included
Session Replay✓ Included
Heatmaps✓ Included

Our Verdict: Which One Should You Pick?

Choose Amplitude if:

You need Pathfinder and Behavioral Cohorts, and prefer a freemium model starting at $49/month. With a 4.6 rating, it is ideal for teams focused on speed and simplicity.

Choose Heap Analytics if:

You prioritize Autocapture and Funnel Analysis, and want a solution rated at 4.4/5.0. Its starting tier at $36/month makes it a top competitor for scaling workflows.

Frequently Asked Questions

Which is better: Amplitude or Heap Analytics?

Amplitude is rated 4.6/5.0 (starts at $49/mo), while Heap Analytics is rated 4.4/5.0 (starts at $36/mo). Choose Amplitude for Pathfinder and Behavioral Cohorts, or Heap Analytics for Autocapture and Funnel Analysis.

Is Amplitude cheaper than Heap Analytics?

No, Heap Analytics is more affordable starting at $36/month compared to Amplitude ($49/month).

Do Amplitude or Heap Analytics offer free plans?

Amplitude offers a freemium plan, whereas Heap Analytics operates on a freemium tier. Review the side-by-side feature matrix above to see exact tier inclusions.