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Head-to-Head Comparison

ActiveCampaign CRM vs Zoho CRM

Comparing two industry leaders in crm. See how pricing, features, and user ratings stack up.

ActiveCampaign CRM

Paid

Automated deal tracking and sales CRM that synchronizes marketing touches with rep pipeline stages.

Starting Price$19/mo
Rating4.5 / 5.0

Core Features

Automated Deal UpdatesLead ScoringWin Probability AIContact Histories

Zoho CRM

Freemium

Comprehensive cloud CRM that empowers sales organizations with omnichannel communication.

Starting Price$14/mo
Rating4.4 / 5.0

Core Features

Zia AI PredictionOmnichannel CommsBlueprint ProcessCustom Reports

Feature Breakdown: ActiveCampaign CRM vs Zoho CRM

See which capabilities are supported out of the box by each platform.

Feature / CapabilityActiveCampaign CRMZoho CRM
Automated Deal Updates✓ Included
Lead Scoring✓ Included
Win Probability AI✓ Included
Contact Histories✓ Included
Zia AI Prediction✓ Included
Omnichannel Comms✓ Included
Blueprint Process✓ Included
Custom Reports✓ Included

Our Verdict: Which One Should You Pick?

Choose ActiveCampaign CRM if:

You need Automated Deal Updates and Lead Scoring, and prefer a paid model starting at $19/month. With a 4.5 rating, it is ideal for teams focused on speed and simplicity.

Choose Zoho CRM if:

You prioritize Zia AI Prediction and Omnichannel Comms, and want a solution rated at 4.4/5.0. Its starting tier at $14/month makes it a top competitor for scaling workflows.